Image & Video Optimization (Visual Content SEO)
Arun Nagarathanam · 10 Jul 2026 · Guide · 23 of 53 in this course
An exclusive resource for students of Arun's AI SEO Course.
Image Compression Basics
Tools & Applications
Online Compression Tools:
- TinyPNG / TinyJPG: Free online tools for compressing PNG and JPG image files. https://wordpress.org/plugins/tiny-compress-images/
WordPress Compression Plugins:
- EWWW Image Optimizer: A WordPress plugin for image compression and optimization. https://wordpress.org/plugins/ewww-image-optimizer/
- Smush: Another popular WordPress plugin for image optimization. https://wordpress.org/plugins/wp-smushit/
- ShortPixel: A freemium WordPress plugin for image compression and optimization. https://wordpress.org/plugins/shortpixel-image-optimiser/
Boost Engagement! Embedding Relevant Videos in Your Content
Video Hosting Platforms:
- YouTube: The world's largest video hosting and sharing platform. https://www.youtube.com
- Vimeo: A video hosting platform known for its high-quality player and creator tools. https://vimeo.com
Quick Tip! Using Canva for Easy Image Creation & Optimization
- Canva: An easy-to-use online graphic design tool for creating images, social media posts, and other visuals. https://www.canva.com
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