For Freelancers, Consultants & Service Businesses

Stop Guessing What to Charge

You quoted a job last month and still don't know if you actually made money on it. This workbook replaces the gut feeling with 131 verified formulas that show you the real number before you ever send the quote.

131 verified formulas across 7 editable sheets

$29

One-time purchase. Instant download. Yours to keep.

Get Instant Access

Instant download: two Excel workbooks plus two Markdown guides. No web app, no login.

If This Sounds Familiar...

"I priced this job off a gut feeling and I still don't know if I made money"
"A client pushed back on my number and I had nothing solid to point to"
"I keep confusing a 30% markup with a 30% margin"
"I have no idea how many hours or clients I need this month just to break even"

The problem isn't your business sense. It's the gap between what you charge and what you can actually prove that number is worth, in writing, before the client ever asks.

6 Categories. 131 Formulas. Zero Guesswork.

Every formula has been checked line by line and mapped to a specific pricing decision, so you always know exactly which sheet to open.

44 formulas

Unit Economics

Enter the cost, selling price, and expected monthly volume for each offer, and see profit per unit, margin, markup, and monthly contribution side by side.

Profit per unit
Gross margin vs markup
Monthly contribution
17 formulas

Price Builder

Build a price that covers direct cost, allocated overhead, and payment fees while still hitting the margin you actually want.

Price for a target margin
Overhead allocation
Payment-fee adjustment
38 formulas

Break-Even

Type in your fixed costs and see exactly how many units, hours, or clients you need before you start actually earning, and whether that volume is realistic.

Break-even units
Contribution per sale
Units for a profit target
8 formulas

Client Quote

Turn labor, tools, subcontractors, and a contingency buffer into a recommended project quote you can defend line by line.

Project delivery cost
Contingency-adjusted cost
Recommended project quote
16 formulas

Scenario Planner

Pressure-test a price before you commit to it: see how contribution moves if a job runs long, a client negotiates, or everything goes to plan.

Price change impact
Cost change impact
Volume change impact
8 formulas

Summary

Review every offer and quote in one place before you approve a price, so the decision connects to the monthly number that actually matters.

Cross-sheet roll-up
Offer comparison
Approval checkpoint

Everything In This $29 Purchase

Nothing below is sold separately, so there's one honest price: $29.

Pricing and Profit Toolkit.xlsx

Your working copy. Type in your own costs, hours, and margins and every sheet updates around them.

$29

Pricing and Profit Toolkit Backup.xlsx

A byte-identical twin kept untouched, so a broken formula or deleted sheet is never permanent.

Included

Buyer Guide.md

Walks through what each of the 7 sheets does and which order to fill them in.

Included

Formula Backup.md

Every formula spelled out in plain text, for the first time a number looks off.

Included

Our Defend-Every-Price Guarantee

Use the workbook on one real quote or one real client conversation within the next 30 days.

If it does not help you set a clearer price or catch a number you would have otherwise missed, request a refund through the receipt email and you will get your money back, no argument.

Built for People Doing the Work

This Is For You If:

You are a freelancer, consultant, or agency owner who sets your own prices
You run a service business, whether that is kitchen remodeling, catering, or dental practice management, and quote jobs by hand
You have finished a project and had to work backward just to find out if you made money
You want a real number to point to the next time a client pushes back on price

Not For You If:

You are looking for a done-for-you pricing calculator with no inputs to fill in
You sell at a fixed, non-negotiable price point with no quoting involved
You expect the workbook to set your prices for you without your own cost data
You want ongoing software with logins and updates rather than a one-time download

Common Questions

Do I need to know Excel formulas to use this? +

No. Every formula is already built in. You type in your own costs, hours, and target margins, and the sheet calculates the rest.

Is this a web app or a subscription? +

No. It is a one-time download: two Excel workbooks (your working copy and an untouched backup) plus two Markdown guides. Nothing to log into, nothing that expires.

What if I am not a freelancer or agency owner? +

The toolkit is built for anyone who sets their own prices, whether that is a freelance designer, a consultant, a small agency, or a service business like a kitchen remodeler or a catering company. If you have ever finished a job and had to work backward to figure out whether you made money, it applies.

What exactly do I get after buying? +

Four files land in your download: Pricing and Profit Toolkit.xlsx (your working copy), Pricing and Profit Toolkit Backup.xlsx (an untouched twin to restore from), Buyer Guide.md (what each of the 7 sheets does and what order to fill them in), and Formula Backup.md (every formula spelled out in plain text).

What is the refund policy? +

Open the toolkit and price one real product or service with it. If within 30 days it has not made your pricing clearer and more defensible, reply to your purchase receipt and you get a full refund.

Stop Starting From a Blank Page

131 formulas across 7 editable sheets, ready to open, fill in, and defend the next price you send. The system stays with you long after this page closes.

$29

One-time purchase. Instant download. Yours to keep.

Get Instant Access

30-day refund window. See guarantee above.

Created by Arun Nagarathanam · 200,000+ students trained